commercial
Different Builds Different
Client: Meta
Agency: Creative Theory Agency
Production Company: Draulhaus
This film celebrates the diverse perspectives of Meta employees and how their unique experiences shape technology that connects people worldwide. As Director, I helped develop the creative concept and led an eight-day shoot across NYC and Menlo Park, and guiding storytelling to deliver a final piece that aligns with Meta’s objectives while feeling honest and human.
Beginnings
Client: Citi
Agency: Superfly
Production Company: Draulhaus
Set against the 2022 Presidents Cup, this commercial highlights the powerful stories of Eastside Golf, CitySwing, and Black Girls Golf. As Director, I led pre-production, directed on location, and oversaw post-production to craft a compelling narrative that brings these stories to life.
What matters most
Client: Wonolo
Agency / Production Company: Draulhaus
This spot showcases how Wonolo empowers people to find flexible jobs that fit their busy lives. As Creative Director, I developed the script and concept to align with the brand’s voice. As Director, I led a focused three-day shoot to capture moments that bring the story to life. Finally, as Editor, I managed post-production to craft a seamless, impactful portrayal of work-life balance.
tomorrow, you could be…
Client: Wonolo
Agency / Production Company: Draulhaus
My Roles: Creative Director | Director
This commercial showcases how Wonolo empowers people to find flexible jobs that fit their busy lives. As Creative Director, I developed the script and concept to align with the brand’s voice. As Director, I led a focused three-day shoot to capture moments and guided post-production to create a seamless, impactful portrayal of work-life balance.
Live Chair health
Client: Live Chair Health
Production Company: Maestro Filmworks
This commercial highlights everyday barbershop moments and how Live Chair Health transforms those interactions into meaningful connections supporting well-being. As Director, I led the shoot and shaped the visual narrative to emphasize community and care.
what’s youR dupr?
Director’s Cut
Client: Dupr
Production Company: Maestro Filmworks
This commercial captures DUPR’s spirit by showcasing how the app inspires athletes of all ages and skill levels to pick up pickleball paddles and compete. As Director, I shaped the creative vision and led production to spotlight the passion and connections within the pickleball community, bringing the sport’s vibrant energy and welcoming spirit to life.